Have you ever noticed how some houses sell at prices well above what you would expect while other houses sit on the market?
Nine times out of ten, the house that sold quickly and for an unexpected price, was carefully staged for that purpose. The owners or agent may have had a great eye and did it themselves, or more likely, they hired a professional home stager or house fluffer as they're also called.
Decorating to sell is all about merchandising and catering to the subconscious variables that make someone fall in love with a house. Done correctly, it can make a $10,000 to $50,000 difference in your selling price, without a significant investment on your part.
From room by room makeovers to organizing an entire home to be seen at its best— a successful house fluffing project will take a home from drab to "fab".
Even if your house is clean and you've bought flowers to spruce things up, it may not be enough to make your house stand out from the competition.
Often, it is the intangibles that make someone fall in love with a house and immediately feel "this is home." Anything you can do to build desire for your home over the others on the market, will put you at a significant advantage.
Your home will have competition from others in a similar price range and location. We've all noticed the house that sits with a For Sale sign week after week when everything else seems to be selling. It's a depressing and frustrating situation.
As the weeks pass, their agent will likely ask them to make a "price adjustment." At $5,000 or more per adjustment, that's money right out of the vendor's pocket! Why not invest even less than that up front and sell quickly at the right price?
With the right furnishings a living room can be created in even the smallest setting. Here Six Elements combined rental furniture and accessories with items the client had from another property to transform this cosy townhouse.
A new living room was created with rental furnishings and accessories provided by Six Elements.
A lovely guest room was created with rental furnishings and accessories provided by Six Elements.
A distinct living room and dining room were created with rental furnishings and accessories provided by Six Elements. The original mismatched items were used in other ways throughout the house or put in storage.
Now this family room looks inviting instead of depressing. The "bowling alley" feel is virtually eliminated by the addition of plants, art, throw cushions and— most importantly— by turning the futon and coffee table at a slight angle.
Don't neglect hallways. They lead potential buyers through your home and should be clutter free.
Check out more living, dining and family room makeover photos. And be sure to look at kitchens and bathrooms, the most important rooms in your home from a buyer's viewpoint.
™Staging Diva and the Staging Diva Logo, Empowerment by Design, Staging by Design, Color by Design, Rooms by Design, Pattern by Design are trademarks of Six Elements Inc.
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